Is There a KBB for RVs?

For decades, Kelley Blue Book has been closely associated with vehicle pricing. Many people check it first when buying or selling a car. Even in 2026, many owners and buyers are surprised to learn that Kelley Blue Book does not provide pricing guides for RVs or towable recreational vehicles.

Finding the right value for an RV can feel frustrating and uncertain. Many buyers and sellers start with familiar tools, only to discover they do not apply. That gap creates doubt, pricing mistakes, and missed opportunities. This article solves that problem by showing where accurate RV values actually come from and how professionals determine real market worth.

What You’ll Learn

In this guide, we will answer:

• Is there an equivalent to Kelley Blue Book for RV pricing?

• Which tools do dealers and lenders trust when valuing RVs in 2026?

• What factors cause RV values to rise or fall beyond guide prices?

Overview

Is There an "RV Blue Book"?

While there is no official KBB for the industry, there is a "gold standard" used by professionals to determine RV values.

The Industry Standard: J.D. Power (Formerly NADA Guides)

The most recognized source for recreational vehicle pricing is the NADA Guides, which are now operated under J.D. Power. Like KBB for cars, J.D. Power provides pricing estimates for new and used units based on the make, model, year, and condition.

• Who uses it? Lenders, insurance companies, and dealerships rely on these figures for loan approvals and trade-in offers.

• What does it cover? Everything from conventional travel trailers and fifth wheels to Class A motorhomes and truck campers.

• Updates: Valuation data is updated six times per year to reflect shifting market conditions.

• 2026 Models: J.D. Power has already launched valuation data for 2026 models, including popular brands like Forest River's R-Pod and Altitude.

Reliable Alternatives for 2026 RV Pricing

While J.D. Power is the benchmark, it is wise to check multiple sources to get a comprehensive view of Kelley Blue Book for RV pricing alternatives.

RV Trader Valuation Tool

This tool does not rely on traditional book values. It shows real-world pricing by displaying what similar RVs are currently listed for across the United States.

Black Book Specialty Vehicle Market Update

Commonly used at the wholesale level, Black Book tracks auction pricing. It also reflects how factors like interest rates and inventory levels affect RV values.

Peer-to-Peer Marketplaces: RVshare and Facebook Marketplace

These platforms help estimate private party value and understand local demand. In 2026, many owners used RV sharing to offset ownership costs when their RV is not in use.

Factors That Determine Your RV’s Value

Determining a fair price involves more than a chart. Several variables can sway the price by thousands of dollars.

• RV Category and Class: Large motorhomes usually sell for more. In 2026, demand is shifting toward smaller RVs under 5,000 lbs. Buyers prefer easier trips and simpler getaways.

• Condition and Maintenance: A well-documented service history matters. Buyers in 2026 are cautious about missing maintenance because specialized parts are expensive.

• Upgrades and Add-ons: Features that add value in 2026 include Starlink-ready wiring, larger lithium battery systems, and 12V refrigerators. When using a NADA RV value guide, these options must be added manually for an accurate estimate.

• Towing Setup and Safety: Hitch type and connection quality affect resale value. Many buyers want modern safety features such as sway control and integrated tire pressure monitoring.

• Seasonality: RV prices often rise in early spring. This is when families begin planning summer travel.

2026 Market Trends: Renewed Growth

According to the RV Industry Association, the market is expected to move upward in 2026. Wholesale shipments are projected to range from 332,100 to 366,000 units. The midpoint estimate is about 349,300 units. This represents a 2.8 percent increase over 2025.

A major trend for the 2026 lineup is more innovative technology. Manufacturers are focusing on several key areas.

• Solar Readiness: New models support larger solar panels and higher battery storage capacity.

• Connectivity: App-based controls for lighting, HVAC systems, and tank monitoring are becoming standard on 2026 models.

• Affordability: With 87 percent of travelers looking to reduce costs, interest is surging in lightweight travel trailers. Many of these models can be towed by mid-sized SUVs.

If you are purchasing a unit from a distant seller, remember to factor in RV shipping costs and professional transportation services to ensure your investment arrives safely.

Final Thoughts: Pricing With Confidence

Knowing an RV’s true value removes stress from the buying or selling process. When you understand where reliable numbers come from and how the market works, you can negotiate with confidence. The right information protects your investment and helps you make decisions that align with today’s RV landscape.

Need to Ship Your RV After the Sale or Purchase?

Once you know your RV’s true value, the next step is getting it where it needs to go safely. With more than 20 years of experience in the industry, AmeriFreight Auto Transport is the transport broker you can trust.  

Carriers are thoroughly vetted for licensing and insurance coverage. Your RV is matched with approved, qualified carriers, so you can move forward with confidence. 

Get a free, no obligation quote today.

Frequently Asked Questions (FAQs)

Why doesn't Kelley Blue Book provide pricing guides for RVs? 

Kelley Blue Book does not offer pricing guides for RVs because it focuses on high-volume passenger vehicles. RVs are highly specialized and vary widely. Trailers and motorhomes can differ due to custom renovations, floor plans, and niche manufacturers. This level of variation makes it difficult for a single automotive source to maintain accurate and consistent pricing data.

Are there alternatives to NADA Guides for getting wholesale and retail RV values?

Yes. RV Trader, Black Book, and RVshare are the primary alternatives used to cross-reference the NADA Guide for rv values.

How do I adjust the NADA RV values based on upgrades?

When using the J.D. Power (NADA) tool, you can select checkboxes for optional equipment. High-end upgrades like solar power, lithium batteries, and upgraded hitch systems should be added to the base value.

Is RV Trader's pricing tool a reliable source for a used camper?

Yes, it is highly reliable for seeing "asking prices." It reflects a live market snapshot, which is often more current than static book values.

Disclaimer

This article is for general informational purposes only. RV values vary by condition, location, and market demand. Always verify pricing with official valuation tools or qualified professionals before making financial decisions.