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The price of a Bugatti Chiron varies by model, year, and options, but new models typically start around $3 million.
The value of a Bugatti Chiron goes far beyond its price tag. Bugatti introduced the Chiron as a fusion of art, engineering, and extreme performance, setting a new benchmark in the world of supercars. Each model offers a distinct blend of craftsmanship, power, and exclusivity.
This article highlights what makes the Chiron so remarkable and explains how its design, rarity, and heritage create lasting value for collectors and enthusiasts alike.
What You’ll Learn
In this guide, we will answer:
What determines the final price tag of different Chiron models and special editions?
How do customization options and engineering choices impact the cost of these supercars?
Why do rarity and performance features, including top-speed variants and fastest roadster milestones, affect long-term value?
Overview
Brief History of the Chiron
The standard Bugatti Chiron was unveiled at the Geneva Motor Show in March 2016. Customer deliveries of the first production units began in March 2017, marking the start of the Chiron era.
The production of the Bugatti Chiron officially ceased in May 2024, upon the hand-assembly of the 500th and final unit, a highly customized Chiron Super Sport known as the L'Ultime (The Ultimate).
What Makes the Chiron Special
The Bugatti Chiron follows the legendary Bugatti Veyron. It improves on the Veyron with more speed, more power, and more luxury. The standard Chiron starts at about $3 million. That price makes it one of the most expensive production cars ever made.
Propulsion System: Utilizes a longitudinally mid-mounted 8.0-liter W16 engine, augmented by four turbochargers (quad-turbocharged configuration).
Performance Output: Generates massive longitudinal acceleration and high torque delivery. Maximum velocity is electronically controlled to maintain tire pressure and structural integrity.
Chassis & Construction: Features a lightweight carbon-fiber monocoque chassis that optimizes rigidity and minimizes curb weight.
Dynamic Stability: Incorporates an advanced active aerodynamics system, including a variable-geometry rear wing, to ensure high-speed stability.
Brand Hallmark: The iconic horseshoe grille bears the Bugatti emblem, signifying elite craftsmanship and extreme engineering.
What Affects the Final Price
The final price of a Bugatti Chiron often exceeds the starting price. This happens because owners select unique options, rare materials, and exclusive finishes. These choices turn the hypercar into a personal work of art. The rarity of Chiron variants also increases the overall price.
Bespoke Customization Premium
The price of a Bugatti Chiron changes based on the owner’s choices. Many buyers add exclusive upgrades that increase the cost. This is common across all Chiron models, including the Super Sport, Pur Sport, Sport, and Noire editions.
Exterior Finishes
Choosing exposed carbon fiber instead of standard paint adds a large premium. Some carbon fiber colors cost more than $200,000. These finishes highlight the vehicle's aerodynamic design and luxury.
Component Specifications
Owners often choose special wheels, unique brake calipers, and custom exterior trim. These details help the Chiron stand out from other hypercars.
Interior Materials
Personalized interiors include custom stitching, rare leathers, unique color combinations, and carbon-fiber details. These choices align with the owner’s preferences and increase the cost.
The Sur Mesure Program
Bugatti’s Sur Mesure program allows almost unlimited personalization. It treats every Chiron like automotive haute couture. Each car becomes a one-of-a-kind creation built with precision and craftsmanship.
Variant Exclusivity and Scarcity
Limited-edition models like the Chiron Pur Sport, Chiron Super Sport, and Chiron Noire come with higher base prices. This is due to special engineering, rare components, and limited production runs.
Performance Engineering
Variants such as the Pur Sport use specialized parts and firmer chassis tuning for improved handling and acceleration. These upgrades increase the price.
Production Limits
Low production numbers make these hypercars rare. Scarcity raises demand and increases value in both the primary and secondary markets. Models like the Super Sport 300, Noire Élégance, and Pur Sport remain highly sought after.
Core Platform Models: Chiron Variants
Original Bugatti Chiron
The original Chiron launched at about $2.9 million. It delivers a blend of luxury and speed. It feels sophisticated, stable, and robust. Owners enjoy the unique combination of comfort and world-class performance.
Engine and Driving Experience
The 8.0-liter W16 engine produces 1,500 horsepower.
The car reaches 60 MPH in about 2.4 seconds.
The adjustable rear wing, carbon fiber components, and active aerodynamics help the Chiron maintain control at high speeds.
The mechanical speedometer displays up to 500 KPH.
Bugatti Chiron Super Sport
The Bugatti Chiron Super Sport is built for very high speeds. It starts at about $3.9 million. The W16 engine delivers 1,600 horsepower. Acceleration improves. The electronically limited top speed is 440 KPH (about 273 MPH). This makes it one of the fastest hypercars in the world.
Key Design Traits
The Super Sport has a longtail shape that reduces drag at high speeds.
The rear wing adjusts for stability and braking.
The wheels and chassis are tuned for extreme performance.
The aerodynamic bodywork helps the car reach speeds that other vehicles cannot.
The Chiron Super Sport 300 and Super Sport 300+ models highlight this focus on top speed.
The Chiron Super Sport 300+ had only 30 units built. Owners value it for its rarity, design, and speed. This limited run makes it highly collectible.
Bugatti Chiron Pur Sport
The Pur Sport originally cost about $3.6 million. It focuses on handling and cornering. It trades limited top speed for agility. The chassis is firmer. The gear ratios are shorter for faster acceleration. The magnesium wheels cut weight and improve grip.
A large fixed rear wing increases downforce. This helps stability at high speeds through turns. A titanium exhaust and lighter components lower overall weight.
Bugatti Chiron Sport
The Chiron Sport begins at about $3.3 million. It mixes luxury with better handling. It weighs about 40 pounds less than the standard Chiron. The carbon fiber parts and lighter wheels help with responsiveness.
The Sport includes Alcantara, anodized aluminum trim, and a more aggressive interior style. Owners enjoy its sharp handling and refined ride.
110 Ans Bugatti
This Chiron Sport–based model celebrates Bugatti’s 110th anniversary. It uses a Steel Blue matte paint finish. The French flag appears on the mirrors and fuel cap. Only 20 units were built. The cost was higher than the standard Chiron Sport due to the special design.
Chiron Noire
Chiron Noire focuses on a deep black aesthetic. The starting price was about $3.3 million. Only 20 were made.
The exterior features exposed carbon fiber. The interior uses exclusive black materials. The Noire Sportive uses a matte black finish. The Noire Élégance uses a glossy carbon fiber body.
Bugatti Automotive Haute Couture
Bugatti La Voiture Noire
La Voiture Noire sold for about $18.7 million. It is the most expensive new Bugatti ever built. Bugatti La Voiture Noire is a single, custom-built hypercar. It honors the lost Type 57 SC Atlantic. Its name means “The Black Car.”
The body uses a single flowing carbon fiber piece. Six tailpipes show the strength of the W16 engine. The long, smooth shape reflects Bugatti’s classic styling.
Bugatti Divo
The Divo costs about $5.8 million. Only 40 were built, and they were sold only to existing Chiron owners. The Bugatti Divo focuses on cornering, grip, and aerodynamics. It produces much more downforce than the standard Chiron. This helps the driver maintain control at high speeds.
Bugatti Centodieci
The price was around $9 million. Only 10 units were built. This makes it one of the rarest Bugatti hypercars.
The Bugatti Centodieci honors the Bugatti EB110. It has a small horseshoe grille and five air intakes that echo the classic model. The Centodieci uses a 1,600-horsepower W16 engine. Its angular, aggressive design stands out from the Chiron lineup.
Bugatti Veyron
The Veyron cost about $1.7 million when it launched. The Super Sport and Grand Sport variants cost more. The Veyron had 1,001 horsepower. The Chiron raised this to 1,500. The Chiron offers better aerodynamics, more carbon fiber, and more luxury. It was the first production car to break 250 MPH.
Final Thoughts: The Value Behind the Velocity
The Bugatti Chiron is more than a high-performance machine. It is a symbol of extreme craftsmanship and speed, shaped by engineering that pushes limits few supercars can reach. Whether you look at its luxury features, limited production, or record-breaking potential, each element reinforces why the Chiron remains one of the most respected names in automotive history.
Need to Ship a Bugatti Chiron?
Owning a Bugatti Chiron or any high-value supercar deserves the highest level of protection. The Chiron needs enclosed auto transport to shield its bodywork, paint, and components from weather, road debris, and unnecessary risk.
With AmeriFreight Auto Transport, your car is handled by professionals. We work with a vetted network of carriers who are licensed, insured, and fully equipped for enclosed shipping. We verify every transporter to help ensure your vehicle receives the secure care it requires.
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Frequently Asked Questions (FAQs)
What is the cheapest Bugatti?
The “cheapest” Bugatti you can buy is usually a pre-owned Bugatti Veyron. Prices often start below $2 million, though they vary based on condition and mileage. Among new models, the standard Bugatti Chiron is the least expensive. Its MSRP begins around $3 million.
What is the most expensive Bugatti?
The most expensive Bugatti ever built is the one-of-one Bugatti La Voiture Noire. The final price reached about $18.7 million, making it the most expensive new car in automotive history. It reflects the extreme rarity, haute couture design, and luxury that define the Bugatti brand.
How much is a fully loaded Chiron?
A fully loaded Bugatti Chiron with Sur Mesure personalization can exceed $4 million. Owners often add custom carbon fiber finishes, unique brake calipers, special wheels, and bespoke interior materials. Specialized variants like the Chiron Super Sport, Chiron Pur Sport, or Chiron Sport can push prices even higher.
Is the Chiron street legal?
Yes. The Bugatti Chiron and its variants are street-legal in the United States and most countries. These hypercars meet safety and regulatory requirements while still delivering massive acceleration, advanced aerodynamics, and electronically limited top speeds.
