Still Turning Heads: The Enduring Appeal of 1960s Buick Cars
If you had one chance to bring a 1960s Buick back into your garage, which one would you choose? That’s the kind of question fans of classic cars ask, and with good reason. 1960s Buick cars were more than transportation. They were rolling statements of style, performance, and quiet power. Today, collectors, car lovers, and even casual fans still chase that same feeling these Buicks sparked decades ago.
For some, it’s the memory of riding in the back seat while their dad drove a Wildcat down Main Street. For others, it’s seeing a restored Riviera at a weekend show and thinking, “Now that’s a car with presence.”
Whether you remember these Buicks firsthand or you're discovering them for the first time, the truth is the same: these cars still turn heads.
What You’ll Learn
This post gives you everything you need to enjoy, restore, or safely ship a classic Buick from the 1960s:
Which models stood out and why they still matter today
Tips for spotting authentic 1960s Buick cars
How to ship and protect your vehicle
A Quick Guide to 1960s Buick Cars
1960s Buick cars stood out for their mix of performance, comfort, and eye-catching design. Some models offered raw power, while others delivered quiet luxury. The right choice depends on what you value most: collector appeal, rarity, ease of restoration, or emotional connection.
Here's a more detailed breakdown:
Performance Classics
Buick Skylark GS: Known for the GS 400, it was Buick’s answer to the Pontiac GTO, strong acceleration with clean styling.
Buick Wildcat: Offered up to 425 horsepower in a full-size body, making it a hidden gem among 1960s muscle-luxury cars.
Elegant Daily Drivers
Buick LeSabre: A reliable, full-size favorite with plenty of replacement parts available today.
Buick Special: Compact and economical. Great for entry-level restorers and first-time classic car buyers.
Design Icons
Buick Riviera: Sharp lines, hidden headlights, and upscale interiors made it a visual standout.
Buick Electra 225: A long, low cruiser that screamed luxury and looked like it came straight out of a movie set.
Rare Finds
Buick Invicta: Produced in smaller numbers, with a sporty edge and strong engines.
1961 Buick models: Known for their clean transitions from 1950s curves to early ’60s sharpness.
Other Notable Details
Shipping Tips: Protect your car with top-load and enclosed shipping.
Buying Online: Use trusted classic car sites for secure purchases.
See Them Live: Attend shows like the Pebble Beach Concours d'Elegance and the Woodward Dream Cruise to spot these models up close.
1960s Buicks Were Museums on Wheels
1960s Buick cars blended the elegance of Cadillac with the practicality of Chevrolet, giving drivers luxury without over-the-top flash. Buick found that sweet spot, and it showed.
At a time when most cars made you choose between comfort and power, Buick offered both. The ride was smooth thanks to the Dynaflow automatic transmission, and the handling was confident even with full-size frames. Add in aluminum V8 engines, which saved weight and improved fuel use, and Buick was already thinking ahead.
Design also played a significant role. Long hoods, low stances, and horizontal grilles gave every model a wide, confident look. Details like wraparound windshields and hidden headlights made these cars feel modern, even futuristic. And inside? Wide dashboards, power features, and refined trim made even the base models think high-end.
This mix of function and beauty is why many of these cars continue to appear at auctions and collector meets. The rarity of original trim and rising values make them not just fun to drive, but worth preserving.
Must-Know Models from the 1960s
Some Buick car models from the 1960s have become true collector favorites thanks to their balance of style, performance, and availability. Below are the ones that stand out the most.
Quick Comparison of Popular 1960s Buick Models
1960 Buick LeSabre
The LeSabre nameplate first appeared in 1959, but the 1960 model stood out as a refined full-size sedan offering a balance of style, space, and affordability. It was Buick’s entry-level full-size car, yet it featured bold styling cues, such as delta fins and a wide grille. This model embodied postwar optimism and forward-thinking American design.
The LeSabre perfectly encapsulated what the American public desired: luxury without compromising practicality. It offered a comfortable, full-size experience without the higher price tags of Buick’s Electra or a Cadillac. It appealed to middle-class families wanting status and comfort, making it a top seller for Buick during the decade.
1961 Buick Special
This model marked a significant shift in Buick’s approach. The 1961 Special was built on the new GM Y-body platform and introduced an innovative 215 cubic inch all-aluminum V8, making the vehicle lightweight and fuel-efficient for its time. Indeed, its compact size and unibody construction were rare for American cars in that era.
The Special reflected Detroit’s response to increasing demand for smaller, more efficient vehicles, influenced by the popularity of European imports. Its advanced engineering set the stage for the later Buick V6 engine lineage. Collectors today see it as a pioneer of GM’s compact and performance evolution.
1963–1965 Buick Riviera
When it launched in 1963, the Riviera stunned the automotive world with its razor-sharp design penned by GM design chief Bill Mitchell. With its long hood, short deck, and hidden headlights (introduced in 1965), the Riviera was unlike anything on the road.
Buick's brand identity was redefined by the Riviera, shifting from a focus on conservative luxury to one that emphasized bold performance and individual style. It was a direct answer to the Ford Thunderbird and played a key role in ushering in the American personal luxury car segment. The Riviera is widely regarded as one of the best-designed American cars of all time and represented Buick’s desire to attract younger, style-conscious buyers.
1966 Buick Wildcat
The Wildcat began in 1962 but found its stride mid-decade. By 1966, it came with a 401 or 425 cubic inch “Nailhead” V8, offering serious horsepower. It was positioned above the LeSabre but below the Electra, providing muscle with refinement.
The Wildcat bridged the gap between full-size comfort and emerging muscle car performance. It embodied the era’s fascination with speed and power, while still offering upscale features such as plush interiors and smooth rides. Buick used the Wildcat to demonstrate that it could cater to performance enthusiasts without compromising its luxury credentials.
1965–1967 Buick Skylark GS
The Gran Sport version of the Skylark launched in 1965 to compete with the Pontiac GTO and other muscle cars. The GS 400 variant featured a 401 cubic inch V8 and signature restrained styling; no wild stripes or decals, just clean lines and a beefy engine.
It was Buick’s official leap into the muscle car wars. While brands like Pontiac and Chevrolet leaned into loud, aggressive aesthetics, Buick adopted a more sophisticated strategy, focusing on power and refinement. The GS series developed a cult following among those who wanted performance without youthful flash, helping Buick diversify its image beyond “dad cars.”
Where to See These Beauties in Person
Seeing a 1960s Buick up close is a whole different experience. Photos don’t do justice to the long, sculpted hoods, chrome details, or deep rumble of those V8s
National Events: Big shows like the Pebble Beach Concours d’Elegance, Woodward Dream Cruise, and Amelia Island Concours often feature restored Buicks from the 1960s.
Local Meets and Weekend Shows: Smaller shows are great places to ask questions, find parts, and receive honest advice from owners who have been through a complete restoration.
Clubs and Forums: Groups like the Buick Club of America offer member events, newsletters, and detailed restoration help. Many members sell parts, post technical guides, and meet up throughout the year.
If you're planning a trip or looking for something nearby, check out the best classic car shows across the country.
What to Watch for When Restoring or Buying
Shopping for 1960s Buick cars can be exciting, but it's easy to miss things that can cost you later. Whether you’re buying from a classic auction or starting a ground-up restoration, these are the details that matter most.
Body Rust
Electrical Issues
Trim and Interior Parts
“Numbers-Matching” Engines
Upholstery and Trim Work
Original Paperwork
1960s Buick Cars Still Turn Heads Today
The allure of 1960s Buick cars lies in their connection to a quintessential era of American automotive excellence. Owning or restoring one is an engagement with a tangible fragment of the nation's motoring heritage, embodying design innovation, engineering prowess, and aspirational luxury. These vehicles were statements of style and technological advancement.
Their enduring appeal is evident in their remarkable longevity. With proper care, a 1960s Buick is a lasting legacy. Its distinctive lines, chrome accents, and powerful engines ensure it will command attention for years to come. Each rumble and gleam is a testament to its timeless design and American ingenuity. Investing in a 1960s Buick is investing in a piece of history that continues to live and breathe, captivating new generations with its classic elegance and charm.
Move Your Classic Buick with Confidence
AmeriFreight Car Shipping is trusted by collectors nationwide, specializing in top-load and enclosed shipping for classic vehicles. We understand the unique needs of transporting vintage automobiles, ensuring they arrive safely and securely.
We are dedicated to providing reliable and expert service for your classic Buick and other prized vehicles.
Frequently Asked Questions (FAQs)
What cars did Buick make in the 60s?
Buick produced a range of models during the 1960s, including the LeSabre, Electra, Riviera, Skylark, Special, Wildcat, and Invicta.
What cars did Buick make in 1964?
In 1964, Buick offered the Special, Skylark, LeSabre, Wildcat, Electra 225, and Riviera.
What cars did Buick make in 1965?
The 1965 Buick lineup included the Special, Skylark, Riviera, Wildcat, LeSabre, and Electra.
What cars did Buick make in 1966?
Models included the Wildcat, Riviera, Skylark GS, LeSabre, Electra, and Special.
Are 1960s Buick cars for sale today?
Yes, many are available on classic car marketplaces online.
What is the 1960 Buick LeSabre known for?
Affordability, wide parts availability, and beginner-friendly restoration appeal.
What’s special about the 1960s Buick Skylark?
The GS versions combined muscle car performance with stylish, mid-size designs.
What should I know about the 1960 Buick Invicta?
It was sportier and more upscale than the LeSabre, with fewer models produced.
Are 1961 Buick cars worth restoring?
Yes, they offer early ’60s styling and have growing collector interest.
What’s the difference between old Buick models from the 1950s and 1970s?
1950s Buicks were rounder and chrome-heavy, while 1970s models were boxier. 1960s Buicks hit the perfect balance of elegance and strength.
Disclaimer: This content is provided for general informational purposes only and should not be taken as legal, financial, or professional advice. AmeriFreight does not guarantee pricing, timing, or availability, and services are subject to change based on carrier availability and location constraints. Always consult a qualified professional for guidance specific to your situation.
